Tiktok marketing for estate agents
Short-form video. Big local impact. Real leads.
TikTok isn’t just for dancing teens and viral memes – it’s fast becoming a powerhouse for local discovery, community building, and yes, estate agent marketing.
We help estate agents create TikTok content that gets seen, builds trust, and turns scrolls into instructions. From property tours to market tips, we’ll help you show up where your future clients are spending their time – and turn those views into real business.
Why TikTok matters for estate agents in 2025
TikTok is now one of the most downloaded apps in the UK – and more importantly, it’s where your next generation of sellers, buyers and landlords are hanging out.
And they’re not just watching. They’re searching. For agents, local areas, first-time buyer tips, interior inspo and what £300k gets you in [town name].
If your agency isn’t there, your competitors will be.
What we do in our TikTok service
Video content strategy – We plan and script short-form videos tailored to your market and brand.
On-camera coaching (if needed) – We’ll help you feel confident and natural on camera — no awkward sales speak.
Editing, posting and optimisation – From formatting to hashtags to timing, we advise you how to get your content seen.
TikTok Ads (optional) – Want to boost reach further? We can run paid TikTok campaigns targeted by area and intent.
Reporting & insights – See what’s working, who’s watching, and how to improve over time.
Get in touch
Get seen where others aren’t even looking
Get in touch to see how TikTok can work for your agency
TikTok is one of the most underused – and most effective – ways to build a brand as a local estate agent. Let us help you get ahead.
Great for agents who want to:
Build awareness in their postcode.
Showcase listings, teams, and behind-the-scenes moments.
Educate first-time buyers and local sellers.
Attract younger audiences and modern landlords.
Stay one step ahead of other local agents.
What kind of content works on TikTok for estate agents?
“What £250k buys you in [Area]”.
Property sneak peeks with quick walk-throughs.
“A day in the life of an estate agent”.
Home staging tips and renovation reveals.
Local café, school or neighbourhood shoutouts.
Quickfire FAQs (“What’s an EPC?” “How long does a sale take?”).
Why work with us?
We specialise in social and video marketing for estate agents – so we know how to blend personality with performance. Whether you want full creative support or just help getting started, we’ll guide you through the process and make TikTok work for your audience.
No dancing required (unless you want to.)
Ready to turn TikTok into your secret weapon?
Send us a message and we’ll show you how short-form video can help your agency stand out locally, connect with modern sellers, and bring in leads – without the cringe. Whether you’re just getting started or want help scaling what works, we’ve got you.