You wouldn’t sell a house without checking its valuation, square footage, or condition - so why would you run marketing campaigns without knowing which ones are actually working? And yet, in 2025, most estate agents still base their marketing on gut instinct, not...
A few years ago, the idea of selling a house on TikTok would’ve sounded like a punchline in an industry joke. But in 2025, it’s no longer a gimmick - it’s a genuine, measurable channel for estate agents who want to build visibility, generate interest, and yes,...
The “online vs high street” debate has been rumbling on for over a decade now - and if you’ve worked in estate agency for more than five minutes, you’ve probably had an opinion or two about it yourself. But in 2025, where do things really stand? Are traditional agents...
If you’ve made it past the “is TikTok even relevant for estate agents?” phase (spoiler: it definitely is), you might be stuck at the next hurdle: what on earth do I actually post? Fear not. TikTok doesn’t require dance routines or viral filters (unless you’re into...
Your estate agency website might have cost you a few thousand pounds and look the part - but if buyers are bouncing after a few seconds, that digital shop window might as well have the blinds down. In 2025, estate agents have more competition than ever online. A...
In today’s world, a top spot on Google is the digital equivalent of having the biggest, shiniest office on the high street – but better, because it works 24/7 and doesn’t charge you rent. Ranking first in your local area isn’t just a vanity win for estate agents; it...
It’s a familiar sight: street after street, window after window, another ‘For Sale’ sign competing for attention. As an estate agent, how do you make sure your listings don’t just blend into the background like the wallpaper at your nan’s house? Fortunately, standing...
Let’s be honest - a lot of estate agent websites still feel like they were built when dial-up internet was a thing. If your homepage doesn’t instantly show you’re trustworthy, modern, and easy to work with, then you’re losing leads. Full stop. In 2025, your homepage...
Let’s be honest, the estate agency world is competitive. Really competitive. Whether you’re a high street veteran or a digitally native startup, you know the grind: listings are king, and getting more of them can mean the difference between thriving and just...
“Time on market” is one of those stats that can make or break an estate agent’s reputation. Sellers care about it. Buyers use it to spot price drops. And agents? We watch it like a hawk - especially when comparing notes with our competition. But in 2025, what does the...
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